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Kate Shaw of Fat Quarter Shop

Interviewed by Elizabeth Townsend Gard

Date December  2018


Part 2 of our conversation with Fat Quarter Shop.  We talk about marketing including Share-a- Sale.







Online shop that started in 2003

Different activities

What makes Fat Quarter Shop so successful

traditional brick-and-mortar

Fabric as something that doesn't come and go? 

Subscription boxes


Free patterns

Flash sales

YouTube Videos


The overwhelmingness of so much (I feel this)

family business

accounting background

Jolly Jabber blog

Share a sale



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