Kate Shaw of Fat Quarter Shop

Interviewed by Elizabeth Townsend Gard

Date December  2018

​​

Part 2 of our conversation with Fat Quarter Shop.  We talk about marketing including Share-a- Sale.

 

 

 

 

 

Topics

Online shop that started in 2003

Different activities

What makes Fat Quarter Shop so successful

traditional brick-and-mortar

Fabric as something that doesn't come and go? 

Subscription boxes

QALs

Free patterns

Flash sales

YouTube Videos

Tutorials

The overwhelmingness of so much (I feel this)

family business

accounting background

Jolly Jabber blog

Share a sale

 

 

Just Wanna Quilt: An Immersive Research Project of Copyright

Podcast and Research Lab

Tulane University Law School

New Orleans, LA 70118

townsend@tulane.edu

JWQ Shop and Long Army

Quilting Army Krewe, LLC

New Orleans, LA 70125

quiltingarmy@gmail.com

(504) 339-3857

Quilting Army Krewe, LLC

Owner, Elizabeth Townsend Gard

Editor-in-Chief, Just Wanna Series, Ricardo Gonzalez

Inventory Quilt Project, Willow Olson

Long Army, Joel Sellers

Project Director, Gigi Baay